CONSUMER MARKETING with Ingram iD

Reach millions of Verified Readers on Facebook and Google through Ingram’s Advertising Platform.

Knowing Your Audience Just Got Easier

Our Consumer Marketing Services provide you with direct access to customized consumer and reader audience data that can only be found through Ingram.

Ingram iD is a self-serve and easy-to-use tool for you to advertise to our proprietary database of unique, segmented Verified Readers on platforms like Google and Facebook.

• Access Verified Readers by targeting audiences of readers actively looking for books in over 40 specific categories.
• Market your titles across social and retail websites from one integrated platform offered exclusively by Ingram.
• Own the process by setting your own budget and calendar with no contract, no invoicing, and no set spends.
• Get real-time reporting on your advertising spends. 
• Ingram iD is free to set up; campaigns require a U.S. credit card.

What are Verified Readers?

• They’re a targeted audience of active readers who have recently expressed interest in a specific book category by engaging in directly related content — like reading reviews, checking out new releases, or clicking through to preview a book in that genre.
• Our database of millions of Verified Readers is segmented into 40+ audiences matched to the demographics, psychographics, and online behavior of each reader.
• You can only access these Verified Readers through Ingram iD!

Find millions of Verified Readers through over forty audience segments.

FICTION

• Action & Adventure
• Apocalyptic & Post-Apocalyptic Fiction
• Black & African American Fiction
• Classics
• Fairy Tales, Folk Tales & Fables
• Gothic Fiction
• LGBTQ+ Fiction
• Literary Fiction
• Mystery, Crime & Thriller
  • Mystery & Detective
  • Hard-Boiled
  • Noir & Private Investigators
• Thrillers & Suspense
• Romance
  • Contemporary Romance
  • Historical Romance
  • LGBTQ
  • Romance
  • Paranormal & Supernatural Romance
  • Romantic Fantasy
  • Romantic Suspense
• Science Fiction, Fantasy & Speculative Fiction
  • Fantasy
  • High, Epic & Heroic Fantasy
  • Short Stories, Collections & Anthologies
• Superheroes & Supervillains
• Teen & Young Adult Fiction
  • Contemporary Young Adult
  • YA Romance

OTHER CATEGORIES

• Art, Architecture, Design & Photography
  • Art
• Autobiography, Biography & Memoir
  • Celebrity Biographies & Autobiographies
• Crafts, Gardening, Hobby & Home
• Health & Fitness
• History
  • U.S. History
  • World History
• Mind, Body & Spirit
• Myths & Legends
• Outdoors & Nature
• Pets
• Poetry
• Religion
• Self-Help & Psychology
• Travel

GETTING STARTED

Click  https://id.ingramcontent.com/register to create an account and get started. 

All audiences are made up of Verified Readers, audiences we've segmented based on information about the books they’re looking for. So, there’s no need to further target by gender, age, or other demographic variables, as this work has already been done for you.

ADVERTISING INFORMATION

Click HERE to learn more about Facebook Ads