Click on the title to access the webinar:
What Every Author Should Know About Self Publishing (44:00 minutes)
Robin Cutler, Director of IngramSpark, in an insightful conversation with Smith Publicity CEO Dan Smith. Self-publishing, book marketing and book publicity insights abound in this lively conversation. From the evolving self-publishing landscape, book distribution, essential facts for self-publishing authors and even some Fifty Shades of Grey discussion - it's educational, entertaining, and must-listen material for all authors.
About Smith Publicity www.smithpublicity.com WE SECURE MEDIA ATTENTION FOR YOUR BOOK Each month, thousands of books are written and published traditionally, as e-books, self-published, or published in audiobook format. Competition for media attention is fiercer than ever. So how does a new author stand out and get noticed? How does book marketing for authors produce tangible results and spark book sales? How does fiction book marketing help develop an author fan base? That’s where Smith Publicity shines.
Successful book publicity and book marketing requires a marriage of traditional outreach with online strategies. As technology and media change, staying ahead of the curve is essential for book promotion. Smith Publicity, and every publicist on our staff, knows what works and employs unique services, strategies and creative pitching to secure maximum media coverage. Whether you've written a novel, memoir, business or other non-fiction book, we've done it all. And in terms of client reviews, Smith Publicity has hundreds of testimonials from authors in all genres.
Publicity and book promotion secured via media coverage includes radio and television interviews, newspaper and magazine feature stories and articles, and online coverage. Internet media coverage, and inclusion in blogs and other sites, is an ideal complement to traditional media because when a book or author is featured online, that coverage virtually never goes away! A novel featured online can help build a substantial audience, just as an article featuring a non-fiction book can be re-purposed and re-published indefinitely. Likewise, broadcast interviews and print stories provide excellent material to populate social media platforms.
OUR CUSTOM BOOK PUBLICITY, MARKETING AND PROMOTION SERVICES PRODUCE POWERFUL RESULTS While the core book publicity methodology, non fiction book marketing services and fiction promotion strategies developed by Dan Smith at the company’s inception has remained the same, Smith Publicity has evolved with a fluid and dynamic approach to book publicity services and book promotion, incorporating online PR services and Internet media outreach in every campaign. We provide producers and editors with exactly the type of material they want and need, and our extensive list of personal contacts developed over the years, combined with a state-of-the-art media database, enables us to effectively pitch and persuade media to take interest in our clients and their books. The “Smith Publicity way”— implemented by experienced book and e-book promoters and book publicists— has resulted in thousands and thousands of interviews and articles and coverage in virtually every major media outlet worldwide. Whether traditionally published book publicity or self published book marketing, our track record of success with thousands of authors is unparalleled.
CUSTOMIZED CAMPAIGNS BY EXPERT BOOK PROMOTERS There is no single way to promote every non-fiction book, children's book or a novel. Each author and book is unique, requiring a customized book PR campaign, marketing approach and services delivered by a seasoned publicist to effectively penetrate key media markets. Smith Publicity crafts each book and e-book publicity campaign to fit the precise needs and goals of the book and author.
Our customer service is legendary in the book publicity and book marketing industry – see for yourself on our testimonials page. With weekly updates and almost 24/7 availability, we treat every author - whether they've written a non-fiction book or novel - with personalized attention that is rare in our industry. And, unlike some book promotion agencies, we have no "rookies." Every Smith Publicity publicist is a veteran. We enjoy our job and it shows. Experience a book promotion campaign like no other. Experience the Smith Publicity way!
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