Join us as we explore trending topics, discuss publishing industry news, and share expertise on how to self-publish a book successfully. IngramSpark’s Director Robin Cutler and Manager of IngramSpark’s Author Acquisition Program Justine Bylo will be joined by publishers and experts throughout essential fields in the publishing industry to provide you with self-publishing resources. These short episodes are an easy way to gain quick insights on how to self-publish your book. Visit www.ingramspark.com for more information.
PODCAST links further below use Stitcher.com for audio. You can also click here to be redirected to the list of podcasts on our website and other listening device options.
SESSION TITLE FOLLOWED BY LENGTH IN MINUTES
Episode 8: Book Marketing Tips (14:56)
Episode 11: Writing Inspiration (14:53)
PODCASTS: Season 2
The intent of Ingram is to help a publisher run their business better. Hear from the man himself, John Ingram, Chairman of Ingram Content Group, on how Ingram got it’s start, how print on demand became a cornerstone of Ingram’s publishing services as a financial solution for traditional and indie publishers alike, and where John sees Ingram in the future. Every publisher wants to achieve book sales, but very few think creatively about their supply chain and their book’s connection to the market, which is where Ingram comes in. To start your publishing journey with a company that cares about your publishing success.
It’s time to think beyond Amazon and your local bookstore for sales of your indie published titles. It’s a mistake to think indie publishers can’t reach a worldwide audience; you can! There’s a great wide world out there, and you never know where your readers will live, so why not make your book available to everyone? Find out all of the places Ingram can distribute your book, tips on what kinds of books tend to succeed in what countries, and how to get your book enrolled in global book distribution.
Book marketing, metadata, pricing your book, discounting, ISBNs, and more. We’ve identified several questions indie publishers ask more than any others. Get answers to what inquiring self-publishers want to know to inform your book publishing from the start.
Writing can be a solitary process, but publishing isn’t! There are so many opportunities for authors to connect with and support one another, share what’s worked or hasn’t worked, and receive advice from industry experts. We’ll discuss a few places you can find author support: writing communities, booksellers and librarians, conferences, associations, social media, and IngramSpark’s own Community. For more publishing support, click here to access the IngramSpark Academy of free online publishing courses.
The beauty of technology is that it helps you craft, finalize, publish, print, and distribute your book. Book publishing and self-publishing is a business, and when time and budget are limited, it’s helpful for independent publishers to enlist technology and industry experts for help.
If you’re trying to share your book with as many readers as possible, don’t forget your local independent bookstores! On this episode, we talk to indie bookseller and store co-owner Karen Hayes about what your book needs in order to be considered for this sales channel. Get a better understanding of wholesale discounts, trade standards, returns, and hear how bookstores achieve success by understanding their local communities, something you also need to do when pitching your book to bookstores! Publish with IngramSpark today for access to more distribution channels, like indie bookstores. Click here for a list of our distribution partners.
Did you know there are actual human beings reviewing your book cover and interior files at IngramSpark? We’re sharing tips on how to create your book files, including file recommendations, free tools, and discounts with book design experts to help you get your files just right! All of the book design tips shared here are to make your book look professional and create a more enjoyable reading experience for readers worldwide.
The number one rule of book marketing is understanding your audience. Until you know who your audience is and where they hang out, you can’t begin to market your book effectively. We discuss this as well as author websites, author branding, advertising, author events, book reviews, and more.
As a published author, you become an expert on your book’s subject matter. Get tips on how to use your book to position yourself as an author expert, get involved in author speaking, and generate book sales. We’ll also discuss how to embrace your personal style, how to land speaking engagements, pick the perfect book excerpt to read at events, and build your author platform. Haven’t published your book yet? Create an account with IngramSpark, click here to get started.
Get tips from IngramSpark, a professional self-publishing platform, and Joanna Penn, professional publisher and entrepreneur of The Creative Penn. We’re discussing tips that help you set yourself up for success when you choose to self-publish a book, including: mindset, product, book distribution, book marketing, relationships, and education. Never miss an opportunity to put your best foot forward. Click here to create an account with IngramSpark.
Get writing tips from the Executive Director of NaNoWriMo, Grant Faulkner. We’re discussing how to embrace your inner creativity, build community and accountability, and develop goals to help you finish writing your story! Check out NaNoWriMo to participate in November’s writing challenge. https://www.nanowrimo.org/
The publishing industry is in a constant state of change, of which self-publishing is now a major player. Similarly, IngramSpark has become a vital piece of the greater Ingram whole. Find out how Ingram is adapting in order to stay ahead of the curve of industry changes to benefit all branches of the publishing community including: publishers, booksellers, and librarians.