Join us as we talk to experts throughout essential fields in the publishing industry to provide self-publishing tips in an on-the-go format. These short podcast episodes are an easy way to gain quick insight on how to self-publish.
SESSION TITLE FOLLOWED BY LENGTH IN MINUTES
Quick Links to PODCASTS
PODCASTS: Season 1
Discover what publishing industry trends we saw in 2017 including bestselling genres, subject matter, print vs. ebooks, and what we predict for self-publishing in 2018. Learn more after listening by downloading this free Pocket Guide to Publishing: 100 Things Authors Should Know: Click here to request your free copy.
No one can read your book if they can’t find it! Book metadata is what makes your book appear in online searches and tells retailers and librarians where your book belongs on their shelves. Ingram’s Director of Digital Products joins us to discuss why book metadata is so important to book discovery and book sales. Learn more after listening and click here to request our free Title Metadata Guide.
Print on demand has revolutionized the publishing industry by making publishing more affordable for indie authors without sacrificing variety or quality. Join us as we discuss the ways print-on-demand publishing is the perfect solution for self-publishing authors in regards to availability and efficiency. Learn more about print on demand here: Benefits of Self-Publishing With IngramSpark
Your ISBN is how you sell your book, which makes it one of the most important pieces to self-publishing. Join us as we discuss the importance of ISBNs for self-publishers, including where to buy an ISBN, how many ISBNs you’ll need, and the importance of owning your ISBN yourself. Learn More: ISBN Facts for Self-Publishers
Independent bookstores are small but mighty and numerous and their recommendations hold weight with readers. Get tips for how you can get your book on their shelves as we discuss the importance of quality, content, relevance, and familiarity for this particular book distribution channel. Learn more: How To Sell Your Self-Published Book To Bookstores
Ebooks vs printed books is an often debated question within the publishing industry and among new authors. This episode discusses book formats (hardcover, paperback, ebook), popular book trim sizes, and how to pick what’s right for your book. We also cover whether the debate should be ebooks vs printed books or ebooks AND printed books. Learn more: Ebooks vs Print Books
The most common self-publishing platform comparison is IngramSpark vs CreateSpace. This episode discusses the key differences between the two such as book formats, title setup fees, and publishing industry standards like wholesale discounts and returnable options. We also cover the option of using both at the same time. Learn more: IngramSpark VS Amazon KDP
One concern for self-publishing authors is the cost associated with self-publishing a book. This episode discusses the most important investments to make in your book including book editing, book design, ISBNs, and book marketing. We also share where to find experts in the field to help you create a professional book: Self-Publishing Experts
We shared in a past episode this season what it takes to get your book into independent bookstores, but what does it take to get your book into a chain store like Barnes & Noble, Books-A-Million, and Target? We’ll discuss the differences and what an indie author needs to keep in mind when approaching these types of retailers, including an understanding of the corporate business model, sell sheets, availability, discounts, and a returnable status. Find out what you could earn for every sale when you enter your book specs, list price and wholesale discount into our publisher compensation calculator NOTE: The wholesale discount is what our distribution partners will receive- this is not the discount bookstores receive. Bookstores will receive a portion of this discount.
One of the main reasons authors publish books is to sell them via their favorite places like the local independent bookstore and library, Amazon, and Barnes & Noble. Books published via IngramSpark are distributed to all of these places, but the discount you set plays a significant role in whether or not they choose to offer your book on their shelves. We’ll discuss the type of discount you’ll want to set based on your particular sales strategy (whether physical stores or online retailers) and what that discount means for your personal orders of your book. Click here to review the pricing suggestions section in this article.
Many authors focus on retail outlets for their books, but you can’t forget about libraries, which are an incredible place for the public to discover your book. Join us as we discuss how libraries make their purchasing decisions, how to approach a library as an indie author, and the importance of availability, book metadata, and reviews. Books distributed through IngramSpark are available to libraries. Click here to learn more about the Library Market in the United States.
In today’s publishing landscape, self-publishing is a viable option and even helps with landing traditional publishing deals. We discuss the differences between the two routes, including how to go after a traditional publishing deal, control, financial expectations, typical sales, marketing support, formats, and determining what’s right for you.